Amsterdam watch company
JLC Reverso 260.8.08
JLC Reverso 260.8.08
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Jaeger-LeCoultre Reverso SM Ref. 260.8.08

Some watches don’t just tell time ,they tell a story. The Jaeger-LeCoultre Reverso SM Ref. 260.8.08 is a perfect example of that. This elegant model from 2015 may not be vintage, yet it pays tribute to a design that was born almost a century ago. A timepiece that breathes history, reinterpreted with modern technique and refinement ,exactly what one would expect from Jaeger-LeCoultre, the “watchmaker’s watchmaker.” To truly understand the unique character of the Reverso, we must travel back to India in 1930. Swiss businessman and watch collector Oscar de Trey attended a polo match where British army officers played with their watches still on their wrists. During the game, one officer’s watch glass shattered ,a small incident that would change watchmaking forever. He challenged De Trey to create a timepiece robust enough to withstand the rough nature of the sport.

De Trey accepted the challenge and enlisted Jacques-David LeCoultre to produce the movement. For the case, he turned to the ingenious designer René-Alfred Chauvot, who in 1931 developed a revolutionary solution: a reversible watch case. The case could slide out of its holder and flip over, revealing a solid metal back to protect the delicate dial and crystal. The Reverso was born , a design that was both functional and refined, and one that has remained an icon ever since. The model you see here proudly carries that legacy. Its 19 x 28 mm stainless steel case is sleek and elegant, featuring a silvered dial with Arabic numerals and blued hands , a subtle tribute to classical watchmaking. The sapphire crystal provides clarity and durability, while the original stainless steel folding clasp and JLC strap complete the ensemble beautifully.

The Reverso SM is unisex in its presence: refined yet strong, understated yet full of character. It embodies a perfect harmony between history and modernity. What was once created to protect the time during polo matches has become a lasting symbol of elegance, precision, and innovation.

 

Year

2015
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€ 4.750

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Brand Jaeger-LeCoultre
Diameter 19 x 28 mm
Model Reverso
Bracelet/strap: Leather
Reference 260.8.08
Buckle/clasp Original steel folding clasp
Year of production (circa) 2015
Lug Width 14 mm
Material Steel
Set Content Watch only
Crystal Sapphire
Warranty 2 year (AWCo)
Dial color Silver
Movement Quartz

To understand the odd design of the Jaeger-LeCoultre Reverso, we have to travel to India, 1930. Watch collector and business man Oscar de Trey was watching British army officers play a game of polo. One of them broke his watch’s crystal during the match and challenged Oscar to come up with a design that would survive the rough sport.

De Trey dreamed up a watch that would be reversible and met up with Jacques-David LeCoultre to get it done. He would supply the movements for these watches. Edmond Jaeger (who would later merge with LeCoultre in 1937) was contracted to build the cases. A designer by the name of René-Alfred Chauvot was hired to develop the basic idea into a working design. His unique reversible watch case was patented in 1931. The case could slide out of its cradle and be turned over, exposing a metal backplate, rather than the delicate crystal and dial. The Reverso was born.

If you have a look at this 1931 art deco design, you will instantly recognize the modern Reverso. The case shape has hardly changed and the original was already rather substantial; the same size as the modern Reverso classique. Of course many variations were introduced, among which a 1935 update with a square sub-dial for the seconds.

The backplate of the Reverso was often used for personal engravings or enamel decorations. It took until 1994 before JLC would house two dials and sets of hands within a single Reverso, creating the duo-face. A technical challenge, since both faces are powered by the same movement in between. Most would feature a light and a dark dial, to match different outfits, moods or times of the day (Reverso Day & Night).

Several versions with different complications were produced from 1991 onwards. Multiple sizes, materials and movement types are also available. Most are fitted with manually wound or quartz calibers, although automatic versions do exist.

The Jaeger-LeCoultre Reverso is arguably the world’s first specially designed sports watch. By today’s standards its looks are classically formal, but its roots are clearly in equestrian sports. Much like the Cartier Tank, its rectangular design has survived the test of time with flying colors. If it is a true design classic you are after, no need to look any further.

At AWCo we put the safety of our shipments upfront at all times. Therefore, we ship all our packages insured.

We strive to promptly handle packages to minimize delays. Delivery times begin from the day of dispatch. While we make every effort to ensure smooth delivery, we cannot be held responsible for delays caused by destination customs, local duties, taxes, or lost items during transit.

Certainly, we understand that overloaded mail-order companies can also contribute to potential delays in the delivery process. Despite our best efforts, external factors beyond our control may affect shipping times. Rest assured, we remain committed to providing timely service and will work diligently to ensure your order reaches you as promptly as possible. For any inquiries or updates, feel free to reach out to us at info@awco.nl. Your satisfaction is our priority.