Rolex Geneve Ref.3514
If a Submariner is Rolex in workwear, this is Rolex in a dinner jacket.
Dating to circa 1962, this Ref. 3514 shows a side of the Crown that is easy to forget exists. The dial is very simple with no date, no seconds and no model name. For Rolex, that amount of empty space feels almost rebellious.
The case does the rest. Its soft round case gives a very elegant early-sixties presence. White gold makes the whole thing even more discreet; from across the room there is very little to suggest you are looking at a precious-metal Rolex.
Inside sits Rolex’s hand-wound calibre 650, an 18-jewel manual movement documented in Ref. 3514 examples from the period. It is a wonderfully different proposition from the self-winding Oyster watches that were already making Rolex famous at the time.
That is really why the 3514 is so charming. By the early sixties Rolex was already synonymous with Explorers, Submariners and GMT-Masters, yet it was still making strange little white-gold dress watches like this on the side.
A 1960s Rolex for someone who does not necessarily want their Rolex to look like one. White gold, calibre 650 and just two hands doing all the work. Available at Reestraat 3, Amsterdam.
Year
1962€ 4.150
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Rolex is the absolute king of everyday watches. If it is haute horlogerie or the pinnacle of artistry in finishing techniques you are after, look elsewhere. But for pure everyday function, ruggedness and refinement, Rolex wears the crown.
The brand was founded by Alfred Davis and Hans Wilsdorf in London in 1905. In 1908, the name “Rolex” was registered. The brand would put a host of firsts and records to its name in the decades that followed. From the first chronometer rated wristwatch in 1910 to the first wristwatch with a water resistance of 100 meters in 1953.
A range of waterproofing measures, among which a screw-down-crown, resulted in the famous Oyster case. Up to this day it is the basic platform on which the vast majority of Rolex watches is built. Model names often feature both the Oyster (water resistance) and Perpetual (self-winding movement) terminology, followed by a specific model designation such as Datejust or Submariner.
Both modern and vintage Rolex watches are highly sought-after. They are broadly appreciated for their timeless designs, functional toughness, reliability, brand recognition and value retention.
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